ITV4 is a UK television station which launched on 1 November 2005. It is owned by ITV Digital Channels Ltd, a division of ITV plc. The channel has a male-oriented line-up, including sport, cop shows and US comedies and dramas, as well as classic ITV action series of the 1960s and '70s. The channel has an annual budget of just £15m, compared to £900 - 1000m for the ITV Network. ITV4 is broadcast on Freeview, digital cable, IPTV and satellite television. It was expected that ITV4 would replace the existing Men & Motors channel, until ITV plc stated that the two channels would run alongside each other. Both channels were on Freeview until ITV plc took Men & Motors off Freeview (although it remained on other platforms) and replaced it with the live quiz channel ITV Play (which was later taken off air and replaced with ITV2+1). Some programming from Men & Motors was transferred to ITV4.
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