Presentation was updated on UTV in January 2001.

These idents continued to be used as the 9.25am start-up ident for several months after the 'celebrities' idents were introduced in October 2002.

Fairground Ident

Market Ident

Kite Ident

Promo

Programme Change

Misc

Back Soon

This static caption accompanied by music, first used during the early 1990s on the networked ITV Night-Time service, was still used on UTV well into 2003, for ad breaks when no commercials had been sold, and no local promos were able to be inserted.