UTV adopted the same 'Celebrity' idents as network ITV1, on 28 October 2002.
However these were gradually replaced with local versions featuring notable personalities and broadcasters from Northern Ireland.
The start-up ident at 9.25am however continued to be selected from the previous presentation era.
Generic and News Ident / Break Bumper
Network Celebrity Idents
Tina O'Brien
Ant and Dec
Katie Derham
Trevor McDonald
I'm A Celebrity
Local Celebrity Idents
Gary Gillespie
Pamela Ballantine (Christmas 2002 version)
Promos
In-Vision Continuity
Watch To Win
UTV Pick of the Day
Evening Menu
ECP
