Carlton: 1999-2004

While other regions were about to adopt the ‘Hearts’ generic look, Carlton refused the look and instead, on 6 September 1999, adopted a package that related back to the Hearts, but put their own distinct take on it. Lambie-Nairn was once again commissioned, and a dozen idents were produced and were used depending on the programme to go before it. This look received criticism as the Carlton brand replaced the brands used by Central and Westcountry in the Midlands and the South West.

1999-2001

Factual Ident

Drama Ident

Sport Ident



Ident
With thanks to Benriggers


Ident
With thanks to Benriggers


Next Slides: 1999 – 2001
with thanks to Benriggers




2001-2002

News Ident

Next Daytime Slides: 2001 – 2002

New years ident: 2001/2002
with thanks to Benriggers



Next – Evening Slides: 2001 – 2002
We hope to have pics soon.

2002 – 2003

Idents

The ITV1 celebrity idents in use across England and Wales employed the ‘Carlton’ identifier only before regional non-news progrmaming.

2003 – 2004

Ident

Endcaps